In response to charities struggling for donations or having to cancel their fundraising events, The Digital Fundraising Book continues to be available as a free download for charities and not-for-profit organisations. The book is dedicated to the thousands of fundraisers who make the work of charities possible.
The book makes the bold statement that ‘traditional fundraising is dying; digital fundraising is the future”.
First published in 2015, the Digital Fundraising Book, is perhaps even more relevant today following the COVID-19 pandemic than it was 6 years ago.
From ‘Understanding the basics’ to ‘Creating a Journey’ to ‘Growing a Digital Audience’, this is a step-by-step guide for charities and non-profits to understand how to garner essential support through donations and fundraising online.
You can access a copy of the book at this LINK.