Tottenham Hotspur and England footballer, Harry Kane has launched the Harry Kane Foundation (HKF) with a long-term goal to help transform a generation’s thinking about mental health.
The launch of his own dedicated Foundation marks the start of Kane’s journey to learn more about mental health and work with chosen charities and strategic partners.
HKF will use Harry’s profile and partnerships to reach audiences of all ages through tactical awareness campaigns and practical support. The purpose of HKF is to help normalise conversations around mental health, promote positive habits that support mental health and tackle stigma.
Kane launched his Foundation by announcing a series of activations and partnerships, including an animation depicting his journey so far from park football through to England captaincy, highlighting the challenges along the way and his determination to never give up. The animation, titled “Harry Kane: Resilience”, promotes the importance of positive thinking, self-belief and having the support of others. It has been designed to signpost to mental services that can be found on his website.